A.R. Rahman as brand ambassador for TKM Etios

Toyota Kirloskar Motor (TKM) has roped in music composer and two-time Oscar winner A.R. Rahman as brand ambassador for its small car Etios to be launched in December.

Rahman will endorse the Etios through various marketing campaigns, the company said Friday.

“There is a very strong connect between the product and its brand ambassador, with both being global, innovative, reliable, and a

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